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Things To Look Out For If You're Advertising Your Music Via Facebook Feature Accounts

Hey guys! I haven't posted in a while but I hope to change that as I am getting over my writer's block! This bad boy isn't meant to be cute and pretty, it's a big ol' block of information. So if you have the big brain energy, go ahead and jump into Coleman University.

People all over my feed are constantly advertising their Facebook pages as ways to promote your music. These can be AMAZING, but they can also be costly and ineffective so I'm going to point out some things to look out for to make sure you find the right and best choice for your music. And remember: the highest number of followers doesn't always mean the highest number of crossover interaction/traffic.

If you don't know what crossover traffic is, it is basically when traffic from one platform like Facebook transfers over to other platforms such as Soundcloud, Spotify, or Instagram. The people seeing those ads then moving from the Facebook platform onto your other platforms, which is the h…

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